ChatGPT Advertising

Advertise inside the answer your buyers already trust

ChatGPT Ads are paid placements inside ChatGPT itself: shown below the answer, clearly labelled, only when they fit the conversation. We make sure the offer, the message and the landing page match that moment.

Advertise inside the answer your buyers already trust

The questions we target

What is the best tool for CRM?How do X and Y compare?Alternatives on my budgetWhat does it cost?
ChatGPTClaudeGeminiPerplexityCopilotGoogle

Placement alone does not create performance

ChatGPT Ads sit alongside your search and social programmes rather than replacing them. Google still starts most journeys; ChatGPT is where a growing share of buyers compare options before they commit. The discipline is familiar: intent, relevance and message match.

ChatGPT users are not there to scroll. They are solving a problem, weighing options and deciding. Reach them at that moment with the right offer and the conversation becomes a qualification step rather than an interruption. Get it wrong and you pay for clicks that were never going to convert.

What we run for you

End to end, from the buyer questions you want to win to the tracking that proves it worked.

01

Intent-based placement strategy

We map the buyer questions you want to show up for, so placements align with real decision moments, not random curiosity.

02

Conversation-relevant messaging

Copy that reads like a natural next step after an answer, not an interruptive banner.

03

Landing pages built for AI traffic

The page that continues the conversation instead of restarting it, designed for high-intent visitors.

04

Brand safety guardrails

Clear inclusion and exclusion rules so your brand appears in the right context and avoids the wrong ones.

05

Conversion-first tracking

Reporting focused on leads, bookings and sales, not vanity engagement.

06

Fast iteration cycles

Conversation placements need faster learning loops. We optimize in tighter cycles by question type: best, pricing, alternatives, comparisons.

The questions we target

What is the best tool for CRM?How do X and Y compare?Alternatives on my budgetWhat does it cost?Best option for enterpriseWhich agency should I hire?

Explore each part of the service

Strategy, execution, creative and measurement, in detail.

Three steps to launch

  1. 01

    Audit and intent map

    We learn how people in your market ask questions, compare options and decide. You show us what works today and what a good lead looks like.

  2. 02

    Build the plan

    A practical strategy connecting targeting, creative, landing pages and tracking into one system, aligned to the moments buyers are ready to choose.

  3. 03

    Launch and optimize

    We run it end to end, reducing wasted clicks and tightening the path from question to conversion, with monthly reporting on outcomes.

ChatGPT Ads questions

Can anyone run ads on ChatGPT?

Availability is rolling out by market and category. Preparing your intent map, tracking and landing pages now means you can launch the moment inventory opens for your vertical.

How is this different from Google Ads?

Google Ads matches keywords on a crowded results page. ChatGPT ads sit under a single answer with the full conversation as context, so intent quality is higher and attention is undivided.

What budget do I need to start?

We size the test budget to your funnel and sales cycle. Most brands start with a contained test alongside existing paid channels rather than reallocating core budget.

Do you handle creative and landing pages?

Yes. Message match is where most of the performance comes from, so we take ownership of copy, offer framing and the landing experience after the click.

Get found where your customers actually search

Book a free strategy call